intu Potteries

The Hive Launch

The Hive entertainment & dining area was a big, exciting addition to intu Potteries.

Our campaign accentuated the world of new flavours coming to the centre and the city of Stoke on Trent using a bright, joyful creative approach that got shoppers’ attention and drove record breaking footfall in the centre & new development.

The Hive launch was a huge success and our shoppers are now staying longer than ever before. The role G&T’s impactful creative had in this success story cannot be understated, fantastic job guys!
intu Potteries
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