intu Potteries
The Hive Launch
The Hive entertainment & dining area was a big, exciting addition to intu Potteries.
Our campaign accentuated the world of new flavours coming to the centre and the city of Stoke on Trent using a bright, joyful creative approach that got shoppers’ attention and drove record breaking footfall in the centre & new development.
The Hive launch was a huge success and our shoppers are now staying longer than ever before. The role G&T’s impactful creative had in this success story cannot be understated, fantastic job guys!intu Potteries