Toyota tops the viral chart on Back To The Future day

So the 21st of October 2015 was THE day that all Back To The Future fans will know is a seriously significant date and Toyota decided to get the original duo onboard for their latest pieces.

Toyota’s two videos – one being a teaser version of the other – claimed viral video chart victory on the day and when you watch them it’s easy to understand why with the film’s stars, Michael J Fox and Christopher Lloyd, got involved.

The full-length video has received almost four million views and been shared over 112,000 times in the past seven days.

Pretty epic stuff and a seriously well made piece showing the power of video as a branding tool.